2010 Summaries

Trust Agents

by Chris Brogan, Julien Smith

Item #: 3208

Trust agents aren’t necessarily marketers or salespeople; they’re digitally savvy people who use the Web to humanize businesses using transparency, honesty, and genuine relationships. As a result, they wield enough online influence to build up or bring down a business’s reputation. This book will show you how to build profitable relationships with trust agents, or become one yourself.

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Predictable Results in Unpredictable Times

by Stephen R. Covey, Bob Whitman

Item #: 3207

If there is one thing that is certain in business, it’s uncertainty. Still, there are great organizations that perform consistently and with excellence, regardless of the conditions. This practical book is about getting predictable results in good times and bad by applying four key principles: excellent execution; high trust levels with all stakeholders; achieving more with less; and transforming fear into engagement.

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Managing

by Henry Mintzberg

Item #: 3206

A half century ago Peter Drucker put management on the map. Leadership has since put it off. In his latest book, Henry Mintzberg aims to restore management to its proper place: front and center. “We should be seeing managers as leaders,” he writes, “and leadership as management practiced well.” This book is classic Mintzberg: iconoclastic, irreverent, carefully researched, myth-breaking. Managing may be the most revealing book yet written about what managers do, how they do it, and how they can

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Ecological Intelligence

by Daniel Goleman

Item #: 3205

The bestselling author of Emotional Intelligence and Primal Leadership now brings us Ecological Intelligence – revealing the hidden environmental consequences of what we make and buy, and how with that knowledge we can drive the essential changes we all must make to save our planet.

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Just Listen

by Mark Goulston

Item #: 3204

Veteran psychiatrist and business coach Mark Goulston reveals the secret to how to get through to anyone, even when productive communication seems impossible. With this powerful and engaging book, you learn how to: get the attention of a total stranger who you need to know; talk an angry person from an irrational state to receptivity; use the “magic paradox”; and master the critical art of buy-in.

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The Leadership Challenge

by Barry Z. Posner, James Kouzes

Item #: 32BS02

The most trusted source on becoming a better leader – The Leadership Challenge – has been thoroughly updated and revised for a new generation of leaders living and working in a global environment. Building on the knowledge base of the previous books, this fourth edition of the classic is grounded in research and presents extensive interviews with a diverse group of leaders at all levels in a wide variety of organizations around the world. The authors emphasize that the fundamentals of lea

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A Seat at the Table

by Marc Miller

Item #: 3203

Bestselling author Marc Miller delivers a new, critical tool for connecting with decision makers to make more and bigger sales. He offers a new sales approach designed to help salespeople earn A Seat at the Table – the place reserved for those select people who set the direction and the budget of an enterprise.

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Free

by Chris Anderson

Item #: 3202

In his revolutionary bestseller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never happened before. Now, in Free, he makes the compelling case that in many instances businesses can profit more from giving things away than they can by charging for them. Far more than a promotional gimmick, Free is a business strategy that may well be essential to a company’s survival.

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Always a Winner

by Peter Navarro

Item #: 3201

A recession can do far more damage to your organization than any of your ten toughest competitors. Without question, this is the most important lesson that business executives have all too painfully learned in the carnage of the 2007-2009 economic crash. Internationally recognized as an authority on managing the business cycle for competitive advantage, Peter Navarro shows how your organization can be a winner over the course of its entire cycle – not just when economic times are good.

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