2010 Summaries
Executive book summaries of the best business books from 2010.
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by Robert H. Bloom
Item #:
3230
Customers no longer care where or from whom they buy, which puts buyers in control of the entire purchase progression. Business strategy expert Robert Bloom identifies four decisive customer moments as part of a customer-centric solution in order to think like a buyer, deliver the benefits buyers want and ultimately achieve profitable growth.
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by Barry Z. Posner, James Kouzes
Item #:
3229
Leadership experts James Kouzes and Barry Posner share 10 time-tested fundamental truths about leadership and becoming an effective leader. These principles can be especially valuable to both new leaders and experienced leaders in transition.
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by D Michael Abrashoff
Item #:
32BS12
Some unique insight into hands-on management comes from Captain D. Michael Abrashoff who shares his experiences commanding a guided missile destroyer. While the ship's systems and technologies were cutting-edge, many of the practices and protocols were outdated and inefficient. Abrashoff's primary focus to make his warship more effective was getting the most from his crew.
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by Jeanne C. Meister, Karie Willyerd
Item #:
3226
The multi-generations that will make up the workforce in 2020 will place new demands on employers who will be challenged to manage employees who have vastly different values, beliefs and expectations. The 2020 Workplace can be a useful guide to help you and your organization create tomorrow’s workplace of choice.
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by Jill Konrath
Item #:
3227
In SNAP Selling, Jill Konrath alerts us to the fact that we are on the edge of a new age in selling — it’s no longer a numbers game. Today, you actually will be more successful if you make fewer calls, meetings and presentations. Konrath offers four SNAP rules to win more sales, and she teaches us that sales is an outcome not a goal.
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by Shaun O'Callaghan
Item #:
3228
Shaun O'Callaghan pinpoints five areas of leadership expertise that need to be mastered to recover after a crisis brought on by changes in technology or a company-specific issue such as a product failure or new competition in the marketplace. Learn the warning signs of an impending crisis and how to rebuild a business after a crisis has hit.
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by Rick Barrera
Item #:
32BS10
The old cliché in business is that smart companies underpromise and overdeliver. But in a crowded marketplace, underpromising is a one-way ticket to oblivion. In Overpromise and Overdeliver, Rick Barrera shows that today's most successful companies master Touchpoint Branding — the art of making sure that every point of contact between a company and its customers is well executed and fulfills an over-the-top brand promise.
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by Jennifer Colosimo, Stephen R. Covey
Item #:
3225
Do you have a good career, a mediocre career, or a great career? How do you know? And how do your create a great career? The most respected business thinker of our time, Dr. Stephen R. Covey, and change consultant Jennifer Colosimo offer a complete handbook for anyone seeking answers.
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by Charlene Li
Item #:
3224
In Open Leadership, Charlene Li (the coauthor of the bestseller Groundswell) offers the next step resource that shows leaders how to tap into the power of the social technology revolution and use social media to be "open" while maintaining control.
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