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    The Game-Changer

    The Game-Changer

    The Game-Changer

    How You can Drive Revenue and Profit Growth with Innovation

    by AG Lafley & Ram Charan

    A Soundview Featured Book Review
    AG Lafley, chairman and CEO of P&G, and well-known author Ram Charan team up to show why innovation must be made central to the goals, strategy, structure, systems, culture, leadership, and motivating purpose and values of your business to create sustained and ever-improving organic revenue growth and profits. Based on experience and research, the authors offer a new management process for making innovation central to every driver of your business.

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