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  • Image of Driven by Difference
    Image of Driven by Difference

    How Great Companies Fuel Innovation Through Diversity

    by David Livermore

    David Livermore identifies management practices that can be used to guide multicultural teams to innovation, including how to create an optimal environment, build trust, fuse differing perspectives, align goals and expectations, generate fresh ideas, consider various audiences when selecting and selling an idea, and design and test different users.

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  • Image of Flex
    Image of Flex

    The New Playbook for Managing Across Differences

    by Jane Hyun, Audrey Lee

    Flex offers a proactive strategy for managers to navigate and leverage diversity effectively. Lessons from the authors will help managers of multicultural workers to bridge the gap with more effective communication, feedback tools, building healthy teams and closing the...

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  • Image of Making Diversity Work
    Image of Making Diversity Work

    7 Steps for Defeating Bias in the Workplace

    by Sondra Thiederman

    Drawing from research and nearly 30 years of experience in the field, diversity expert Sondra Thiederman, Ph.D., provides executives and managers with step-by-step strategies for minimizing conscious and unconscious bias and maximizing the ability to manage diversity effectively.

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  • Image of The Inclusion Dividend
    Image of The Inclusion Dividend

    Why Investing in Diversity & Inclusion Pays Off

    by Mark Kaplan, Mason Donovan

    In today's increasingly diverse, global, interconnected business world, diversity and inclusion are no longer just the right thing to do. Most leaders have the intent to be inclusive, but translating that into a truly inclusive outcome with employees, customers and other stakeholders requires a focused change effort. In The Inclusion Dividend, authors Mark Kaplan and Mason Donovan provide straightforward advice on how to achieve the kind of meritocracy that will result in a tangible...

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  • Image of The Third Screen
    Image of The Third Screen

    Marketing to Your Customers in a World Gone Mobile

    by Chuck Martin

    The Third Screen defines the strategies and tactics businesses will need in a world gone mobile. Marketers and businesspeople who don't understand the untethered consumer risk becoming obsolete. This breakthrough book links the technological developments of m-commerce to the behavioral changes that accompany them, and reveals how key mobile innovators are becoming the mobile platform providers of the future.

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  • Image of Real-Time Marketing & PR
    Image of Real-Time Marketing & PR

    How to Instantly Engage Your Market, Connect with Customers and Create Products That Grow Your Business Now

    by David Meerman Scott

    In this eye-opening follow-up to The New Rules of Marketing & PR, David Meerman Scott reveals the proven, practical steps to take your business into the real-time era. Find out how to act and react flexibly as events occur, position your brand in the always-on world of the Web, and avoid embarrassing mistakes and missteps in this executive book summary of Real-Time Marketing & PR.

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  • Image of The 2020 Workplace
    Image of The 2020 Workplace

    How Innovative Companies Attract, Develop and Keep Tomorrow's Employees Today

    by Jeanne C. Meister, Karie Willyerd

    The multi-generations that will make up the workforce in 2020 will place new demands on employers who will be challenged to manage employees who have vastly different values, beliefs and expectations. The 2020 Workplace can be a useful guide to help you and your organization create tomorrow’s workplace of choice.

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  • Image of Enterprise 2.0
    Image of Enterprise 2.0

    New Collaborative Tools for Your Organization's Toughest Challenges

    by Andrew McAfee

    A Soundview Featured Book Review
    One of the first business books to tackle Web 2.0, McAfee's treatise on the next wave of social technology remains a good read for its overall business arguments. This Featured Book Review is intended for any executive that wants to learn the business applications of the social technology tools that captivate his or her employees and customers alike. There's little doubt that hours are being spent interacting with this technology. McAfee helps executives put

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  • Image of Viral Loop
    Image of Viral Loop

    From Facebook to Twitter, How Today’s Smartest Businesses Grow Themselves

    by Adam L. Penenberg

    Many of the most successful Web 2.0 companies, including MySpace, YouTube, eBay and Twitter are prime examples of what journalist Adam Penenberg calls a “viral loop” –– to use it, you have to spread it. All kinds of businesses –– from the smallest start-ups to nonprofit organizations to the biggest multinational corporations –– can use the paradigm-busting power of viral loops to enable their business through technology.

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