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Browse the full archive of Soundview Executive Book Summaries®.
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  • Image of Rainmaking Conversations

    Rainmaking Conversations

    by John E. Doerr, Mike Schultz
    Item #: 3324
    Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account. Rainmaking Conversations offers a research-based, field-tested, practical selling approach that will help you master the art of the sales conversation.
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  • Image of SNAP Selling

    SNAP Selling

    by Jill Konrath
    Item #: 3227
    In SNAP Selling, Jill Konrath alerts us to the fact that we are on the edge of a new age in selling — it’s no longer a numbers game. Today, you actually will be more successful if you make fewer calls, meetings and presentations. Konrath offers four SNAP rules to win more sales, and she teaches us that sales is an outcome not a goal.
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  • Image of Getting Naked

    Getting Naked

    by Patrick Lencioni
    Item #: 3218
    After focusing on topics ranging from teamwork and leadership to employee engagement and meetings, acclaimed management expert, consultant, speaker and best-selling author Patrick Lencioni finally turns his attention toward his own craft — consulting and client service.
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  • Image of A Seat at the Table

    A Seat at the Table

    by Marc Miller
    Item #: 3203
    Bestselling author Marc Miller delivers a new, critical tool for connecting with decision makers to make more and bigger sales. He offers a new sales approach designed to help salespeople earn A Seat at the Table – the place reserved for those select people who set the direction and the budget of an enterprise.
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  • Image of Exceptional Selling

    Exceptional Selling

    by Jeff Thull
    Item #: 2908
    You may have the world’s greatest solution, but if you can’t communicate with relevancy, develop credibility and respect, and build clarity for your customers, your potential will be severely constrained. Leading-edge strategist Jeff Thull shows readers how to create a different kind of relationship with the customer and use powerful diagnostic principles to reframe the typical sales conversation.
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  • Image of The Giants of Sales

    The Giants of Sales

    by Tom Sant
    Item #: 2818
    Sales theories come and sales theories go, but nothing beats learning from the original masters. The Giants of Sales introduces readers to the techniques developed by four legendary sales giants – Dale Carnegie, John Patterson, Elmer Wheeler and Joe Girard – and offers concrete examples of how they still work in the 21st century.
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  • Image of Bag the Elephant!

    Bag the Elephant!

    by Steve Kaplan
    Item #: 2807
    If you are the owner of a small or medium-sized business, Bag the Elephant! will show you how to find the big company (or “Elephant”) that is right for your business and business needs, navigate your way through huge companies, identify and secure internal champions, build strong alliances, and position your selling approach for maximum effectiveness. Are you afraid that your company’s culture won’t be a good match for an Elephant’s culture? Business expert Steve Kaplan explains how to align the
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  • Image of The Prime Solution

    The Prime Solution

    by Jeff Thull
    Item #: 2722
    According to sales expert Jeff Thull, to succeed in value creation, you must have technical expertise in service and support, you must know how to sell your wares to needy customers, and you must be able to position your company as a “sole source” to customers over time. These are the essential tenets of The Prime Solution: a detailed explanation of how businesses can close the value gap that separates the value that is promised to customers from the actual value achieved.
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  • Image of Mastering the Complex Sale

    Mastering the Complex Sale

    by Jeff Thull
    Item #: 2527
    Thull presents a rigorous process for successfully completing the complex sale built around four phases: discovering the prime customer; diagnosing the complex problem; designing the complex solution; and delivering on the prime promise. A diagnostic approach, Thull argues, is the key to differentiating yourself from your competitors.
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