Book Summaries
Browse the full archive of Soundview Executive Book Summaries®.
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by Aaron Bartels, Greg Alexander, Mike Drapeau
Item #:
3105
Comparing a sales force to those of relevant peers leads to many opportunities to improve performance. Making the Number will show you and your sales team how to crush the competition. The authors take readers through their five-step methodology, showing how to select metrics; gather, compute, and compare external and internal data; and then actually use the data. Whether you’re a sales rep, a manager, or a CEO, this book will show you a better way to make your number.
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by Derek Gatehouse
Item #:
3007
Despite billions spent every year on personality profiling, sales training, motivation experts, coaches and incentives, there’s never been a proven formula for building a sales force of top performers. Author Derek Gatehouse argues that sales is about people, not a process. The Perfect SalesForce is a return to people –– different types of people who excel naturally in different types of sales jobs.
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by Chet Holmes
Item #:
2928
In the cut throat sales world a number of managers leap from one strategic trend to the next, becoming bogged down during the process instead of rising to the top. According to Chet Holmes –– known as “America’s greatest business growth expert” –– that doesn’t have to be the case if you take the time and focus. Holmes provides 12 key strategies to turn any business into what he deems “the ultimate sales machine.”
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by Robert J. Calvin
Item #:
2317
This summary offers a primer on creating and managing today’s sales force. Calvin covers everything from hiring and training to structure your sales force according to your company’s channel needs.
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