Book Summaries
Browse the full archive of Soundview Executive Book Summaries®.
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by Mike Michalowicz
Item #:
3506
Inspired by an article about how to grow a giant pumpkin, Mike Michalowicz modified the step-by-step approach to grow a business. Applying it successfully to building his own company, he was able to transform it into a multimillion-dollar industry leader. Michalowicz now lays out the process for others to follow in The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field. Additional stories from other successful entrepreneurs who have followed the plan...
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by Jennifer Prosek
Item #:
34BS08
As a young entrepreneur who turned a small PR business into a highly successful, international communications firm, Jennifer Prosek has experienced firsthand the power of instilling an "owner's mind-set" in every employee. In Army of Entrepreneurs, Prosek presents an easy-to-follow action plan any company can use to build a workforce dedicated to generating new business, creating new products and services, and sustaining growth. Filled with inspiring examples, the book...
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by Andy Kessler
Item #:
3318
The era of easy money and easy jobs is officially over. Today, we're all entrepreneurs, and the tides of change threaten to capsize anyone who plays it safe. Taking risks is the name of the game — but how can you tell a smart bet from a stupid gamble? In this summary, Andy Kessler explains how the world's greatest entrepreneurs don't just start successful companies — they overturn entire industries, and he offers twelve surprising and controversial rules for these radical...
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by Guy Kawasaki
Item #:
3104
For a quarter of a century, Guy Kawasaki –– entrepreneur, evangelist, venture capitalist, blogger and guru –– has cast an irreverent eye on the dubious trends, sketchy theories, crackpot jargon, and outright foolishness of what so often passes for business today. Too many people frantically chase the Next Big Thing only to discover that all they’ve made is the Last Big Mistake. Reality Check is Kawasaki’s all-in-one guide for starting and operating great organizations - ones that ...
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by Keith McFarland
Item #:
FBR0408
A Soundview Featured Book Review
A number of small businesses stay small but not always by choice. Only one tenth of 1 percent is persistent enough to break through to sales above $250 million a year. McFarland points out in The Breakthrough Company that it doesn’t take luck to make your “everyday” company “extraordinary.” Instead, for a company to make it big it takes a specific set of skills and strategies that can be used by anyone, from a startup to major company.
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by Steve Kaplan
Item #:
2922
From the author of the best selling Bag the Elephant, Kaplan shows entrepreneurs and small business owners how to grow big enough to make an impact, remain financially healthy and be smart enough to dodge the “five killer mistakes.”
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by Stephen Spinelli Jr., Anthony L. Iaquinto
Item #:
2823
Entrepreneur: Be prepared. Never Bet the Farm celebrates entrepreneurship in its entirety, presenting a framework that can help entrepreneurs reduce risks and simplify decision-making. It is at once both encouraging and cautionary, but neither a textbook how-to nor an inspirational tome lacking substance. “We’re living in a world with unimaginable adversity and invisible threats,” writes Iaquinto. “Why should entrepreneurs be any different from a sailor who stows a well-stocked ...
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by Bo Burlingham
Item #:
2817
Most books about successful businesses focus on public companies. But Inc. magazine Editor Bo Burlingham focuses on privately held companies marching to the beat of a different drum. In Small Giants, he profiles 14 of the best, including Anchor Brewing, CitiStorage, Clif Bar Inc., Righteous Babe Records, Reel Precision Manufacturing and Zingerman’s Community of Businesses. Burlingham takes readers inside these companies to determine the elusive “mojo” that makes them great.
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by Steve Kaplan
Item #:
2807
If you are the owner of a small or medium-sized business, Bag the Elephant! will show you how to find the big company (or “Elephant”) that is right for your business and business needs, navigate your way through huge companies, identify and secure internal champions, build strong alliances, and position your selling approach for maximum effectiveness. Are you afraid that your company’s culture won’t be a good match for an Elephant’s culture? Business expert Steve Kaplan explains how to align the
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