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Our entire archive of Soundview Executive Book Summaries®.
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  • Image of Persuadable


    by Al Pittampalli
    Item #: 3812
    Al Pittampalli explains the art of persuadability, the genuine willingness and ability to change your mind in the face of new evidence.
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  • Image of Selfish, Scared and Stupid

    Selfish, Scared and Stupid

    by Kieran Flanagan, Dan Gregory
    Item #: 38BS02
    Behavioral research strategists Dan Gregory and Kieran Flanagan examine the basic instincts of fear, self-interest and simplicity and their impact on the success or failure of a company’s best ideas. They offer three interconnected principles that can be used to head off disengagement inside and outside of a company and to unlock human potential.
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  • Image of Maximum Influence

    Maximum Influence

    by Kurt Mortensen
    Item #: 38CS03D
    Maximum Influence combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever.
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  • Image of The Achievement Habit

    The Achievement Habit

    by Bernard Roth
    Item #: 3726
    Bernie Roth, co-founder of the Stanford, offers a guide for harnessing the power of design thinking to help meet life’s challenges and fulfill goals. Behaviors and relationships can be transformed as you become more effective at solving problems, more focused on things that matter, and more satisfied with life. Achievement is like a muscle; learn how to flex it.
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  • Image of Persuasion Equation

    Persuasion Equation

    by Mark Rodgers
    Item #: 3724
    This insightful guide by Mark Rodgers reveals what drives decisions and introduces the persuasion equation –– a powerful combination of factors proven to speed agreement. Learn how to set your persuasion priorities and perfect the five-step persuasion process in order to gain buy-in from those around you.
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  • Image of Pitch Perfect

    Pitch Perfect

    by Bill McGowan, Alisa Bowman
    Item #: 3630
    Renowned media coach Bill McGowan shows how to communicate with confidence during the pivotal moments of life. He offers Seven Principles of Persuasion to use to establish the right tone for the right message to the right person at the right time. Learn how to overcome common mistakes and implement a better way of communicating using effective verbal and nonverbal language.
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  • Image of Why Motivating People Doesn't Work ... and What Does

    Why Motivating People Doesn't Work ... and What Does

    by Susan Fowler
    Item #: 3629
    Senior consulting partner for the Ken Blanchard Companies, Susan Fowler, reveals that motivating people doesn’t work because they are already motivated. What does work is helping people understand why they are motivated. Her Optimal Motivation process shows leaders how to help people meet their needs for autonomy, connection and competence for long-lasting motivation.
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  • Image of Absolute Value

    Absolute Value

    by Itamar Simonson, Emanuel Rosen
    Item #: 3615
    Absolute Value answers the question of what influences customers in this new age and describes how a company should design its communication strategy, market research program, and segmentation strategy in order to adopt a new way of thinking about marketing in this new environment.
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  • Image of Manager Redefined

    Manager Redefined

    by Thomas H. Davenport
    Item #: 33LTFS
    In Manager Redefined, Tom Davenport and Stephen Harding explains that managers must build human capital and create employee engagement by managing them almost not at all. The authors view supervisors and managers as centers of insight and influence, underappreciated in many organizations, but endowed nevertheless with the potential to make dramatic contributions to enterprise success. They urge companies to think of their managers as potential sources of competitive advantage.
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