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Book Summaries

Browse the full archive of Soundview Executive Book Summaries®.
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  • Image of Absolute Value

    Absolute Value

    by Itamar Simonson, Emanuel Rosen
    Item #: 3615
    Absolute Value answers the question of what influences customers in this new age and describes how a company should design its communication strategy, market research program, and segmentation strategy in order to adopt a new way of thinking about marketing in this new environment.
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  • Image of Manager Redefined

    Manager Redefined

    by Thomas H. Davenport
    Item #: 33LTFS
    In Manager Redefined, Tom Davenport and Stephen Harding explains that managers must build human capital and create employee engagement by managing them almost not at all. The authors view supervisors and managers as centers of insight and influence, underappreciated in many organizations, but endowed nevertheless with the potential to make dramatic contributions to enterprise success. They urge companies to think of their managers as potential sources of competitive advantage.
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  • Image of Customer Centricity

    Customer Centricity

    by Peter Fader
    Item #: 34WTFS
    Overturning some of our most fundamental beliefs about customer service, renowned behavioral data expert Peter Fader, Co-Director of The Wharton Customer Analytics Initiative, helps businesses radically rethink how they relate to customers by focusing on the needs of your most valuable customers.
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  • Image of Lead Your Boss

    Lead Your Boss

    by John Baldoni
    Item #: 34NTFS
    Every manager on the move wants to have influence at the top in order to get his or her ideas heard and ultimately acted upon. In Lead Your Boss, recognized leadership guru John Baldoni gives managers new as well as tried and true methods for influencing both their bosses and their peers, and giving senior leaders reasons to follow their lead.
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  • Image of Start with Why

    Start with Why

    by Simon Sinek
    Item #: 35QTFS
    Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire.
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  • Image of What Keeps Leaders Up at Night

    What Keeps Leaders Up at Night

    by Nicole Lipkin
    Item #: 3530
    Nicole Lipkin uses psychological and neuroscience research to show leaders how to recognize and resolve eight of today’s most troubling management issues: miscommunication, stress, change, unhealthy competition, damaging group dynamics, loss of motivation and engagement, elusive success, and typical leadership missteps that cause leaders to go temporarily from good to bad. What Keeps Leaders Up at Night helps leaders gain greater awareness of what causes these recurring problems and...
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  • Image of Taking People with You

    Taking People with You

    by David Novak
    Item #: 3412
    There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? David Novak's new book Taking People with You will. Novak knows that managers and leaders can make things happen by one skill: getting people on their side. He offers a step-by-step guide to setting big goals, getting people to work together, blowing past your targets, and celebrating after you shock the skeptics. And then doing...
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  • Image of 360 Degrees of Influence

    360 Degrees of Influence

    by Harrison Monarth
    Item #: 3409
    The best leaders influence those who are below and above them, as well as people external to the organization, such as customers and partners. In 360 Degrees of Influence, Harrison Monarth provides advice on how to gain the trust and respect of those around you and how to expand your influence well beyond your immediate environment. Providing valuable insight into human emotion and behavior, Monarth reveals the secrets to knowing what people are thinking and feeling — maybe...
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  • Image of Enchantment

    Enchantment

    by Guy Kawasaki
    Item #: 3319
    Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships, converts hostility into civility and changes skeptics into believers. This book explains all the tactics you need to prepare and launch an enchantment campaign; to get the most from both push and pull technologies; and to enchant your customers, your employees, and even your boss.
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