Book Summaries
Browse the full archive of Soundview Executive Book Summaries®.
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by Morten T. Hansen
Item #:
FBR1010C
A Soundview Featured Book Review
Years after the problem was first codified in books such as Silos, Politics and Turf Wars, companies still struggle to solve the riddle of departmental collaboration. Companies are faced with drains of money, time and resources as infighting is often the only thing accomplished. Hansen's book provides a disciplined practice that resulted from 15 years of detailed research. The strength of his philosophy is something about which even the most divide
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by Dan Heath, Chip Heath
Item #:
FBR1010B
A Soundview Featured Book Review
Any executive who has ever stood at a podium and stared out at an audience has a single goal: get this group to remember his or her idea. Chip and Dan Heath offer an interesting array of examples that help explain why some stories stay with us for a lifetime while others disappear within moments. Filled with insights from authors, scholars and business professionals, this Featured Book Review will help executives make sure that their points are driven home.
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by Andrew McAfee
Item #:
FBR1010A
A Soundview Featured Book Review
One of the first business books to tackle Web 2.0, McAfee's treatise on the next wave of social technology remains a good read for its overall business arguments. This Featured Book Review is intended for any executive that wants to learn the business applications of the social technology tools that captivate his or her employees and customers alike. There's little doubt that hours are being spent interacting with this technology. McAfee helps executives put
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by Rick Barrera
Item #:
32BS10
The old cliché in business is that smart companies underpromise and overdeliver. But in a crowded marketplace, underpromising is a one-way ticket to oblivion. In Overpromise and Overdeliver, Rick Barrera shows that today's most successful companies master Touchpoint Branding — the art of making sure that every point of contact between a company and its customers is well executed and fulfills an over-the-top brand promise.
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by Jennifer Colosimo, Stephen R. Covey
Item #:
3225
Do you have a good career, a mediocre career, or a great career? How do you know? And how do your create a great career? The most respected business thinker of our time, Dr. Stephen R. Covey, and change consultant Jennifer Colosimo offer a complete handbook for anyone seeking answers.
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by Charlene Li
Item #:
3224
In Open Leadership, Charlene Li (the coauthor of the bestseller Groundswell) offers the next step resource that shows leaders how to tap into the power of the social technology revolution and use social media to be "open" while maintaining control.
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