Book Summaries
Browse the full archive of Soundview Executive Book Summaries®.
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by Ken Blanchard, Sheldon Bowles
Item #:
FBR1209A
A Soundview Featured Book Review
Blanchard and Bowles present a business fable with a simple premise: your customers are your best marketing method. Executives will learn why outstanding customer service, particularly in the era of social technology, can lead to customers who will do anything to sing a company's praises... and bring as many friends to the party as possible.
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by Michael Bender
Item #:
3130
There are plenty of books about project management, but this is the first one written for the people who have the most at stake: the senior executives who will ultimately be held accountable for the successes of the projects they approve and supervise. Top enterprise project management expert Michael Bender explains project management from the perspective that matters most to executives: adding value. Most books view project management from the inside, focusing primarily on lower-level issues.
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by Geoff Colvin
Item #:
3129
Geoff Colvin, one of America's most respected business journalists, says even the scariest recession has an upside. The best managers know conventional thinking won't help them win in these tough times. They're taking smart, practical steps that will not only keep them strong, but will also distance them from the pack for years to come. In his latest work, Colvin, author of the bestselling Talent is Overrated, offers ten solidly grounded strategies that will increase your company's...
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by Scott Eblin
Item #:
31BS12
What separates those who make it after a promotion to the executive level from those who don’t? Drawing on more than twenty years of experience working with new and seasoned corporate leaders, Scott Eblin has identified the key behaviors and beliefs that successful executives pick up and let go of. For every rising executive, Eblin’s practical coaching – interwoven with frank mentoring advice from top executives – is invaluable in achieving success at the next level.
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by Lynda Gratton
Item #:
31XTFS
You know them at first sight: teammates or colleagues, direct reports or bosses who radiate enthusiasm, positive energy and inspiration. Even in difficult circumstances they glow with an attitude that inspires others, fosters a great working experience for everyone and creates empowering relationships. Would you like to learn how to glow? Author Lynda Gratton shows you how. Glow is an invitation to become more energized and innovative at work, and to radiate positive energy that will al
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