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Book Summaries

Browse the full archive of Soundview Executive Book Summaries®.
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  • Image of Blue Ocean Strategy

    Blue Ocean Strategy

    by Renée Mauborgne, W. Chan Kim
    Item #: FBR0707A
    A Soundview Featured Book Review
    How would your business perform if it didn't have any competitors? There are companies who accomplish this feat and in Blue Ocean Strategy, authors W. Chan Kim and Renée Mauborgne instruct executives on how to find these markets. Readers will learn about the ways to create uncontested market space via examples from some of the most notable companies of the past 30 years.
    From: $6.00
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  • Image of Firms of Endearment

    Firms of Endearment

    by Rajendra Sisodia, Jagdish N. Sheth, David Wolfe
    Item #: 2918
    Today’s best companies get it. From Costco to Wegmans, they’re becoming the ultimate value creators, generating every form of value that matters: emotional, experiential, social and financial.
    From: $9.00
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  • Image of The Hands-Off Manager

    The Hands-Off Manager

    by Duane Black, Steve Chandler
    Item #: 2917
    The main reason for quitting that employees cite in exit interviews is “my manager.” However, most managers are not aware of this problem, and would not know what to do about it if they were aware.
    From: $9.00
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  • Image of Citizen Marketers

    Citizen Marketers

    by Ben McConnell, Jackie Huba
    Item #: 2916
    “Citizen marketers” are forming growing communities of enthusiasts and evangelists, getting the word out about what products they love or hate.
    From: $9.00
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