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  • Image of Create Distinction
    Image of Create Distinction

    What to Do When 'Great' Isn’t Good

    by Scott McKain

    In Create Distinction, Scott McKain offers a potent cure for similarity and uniformity — the primary killers of businesses and careers.

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  • Image of Lukaszewski on Crisis Communication
    Image of Lukaszewski on Crisis Communication

    What Your CEO Needs to Know About Reputation Risk and Crisis Management

    by James E. Lukaszewski

    In this industry-defining book on crisis management and leadership recovery, James Lukaszewski introduces a concept rarely dealt with in crisis communication and operational response planning: managing the victim dimension of crisis. Delivered in his straight-talking style backed with compelling case studies, Lukaszewski on Crisis Communication is your guide to preparing for a crisis and the explosive visibility that comes with it.

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  • Image of Tipping Sacred Cows
    Image of Tipping Sacred Cows

    Kick the Bad Work Habits that Masquerade as Virtues

    by Jake Breeden

    Tipping Sacred Cows reveals what it takes to overcome the dangerous behaviors that masquerade as virtues at work and how you can lead with fewer self-imposed limitations and greater results. Based on his experience coaching leaders in 27 countries and on the latest research in behavioral economics, neuroscience and psychology, Jake Breeden offers proven, powerful strategies for handling the seven most common "sacred cows" so that you can gain a clear path to reaching your...

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  • Image of Unusually Excellent
    Image of Unusually Excellent

    The Necessary Nine Skills Required for the Practice of Great Leadership

    by John Hamm

    The business environment may change, but no management trend can displace the core laws of excellent leadership. Unusually Excellent offers both seasoned and aspiring leaders a framework for understanding and applying the fundamentals of leadership at every stage in their careers. John Hamm demonstrates that any leader can excel by consistently putting into action the Necessary Nine skills: being authentic, trustworthy and compelling; leading people, strategy and execution...

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  • Image of Loyalty Myths
    Image of Loyalty Myths

    Hyped Strategies That Will Put You Out of Business and Proven Tactics That Really Work

    by Lerzan Aksoy, Henri Wallard, Terry Vavra, Timothy Keiningham

    Thousands of books and even more articles have been written about customer loyalty and everyone agrees that it is vital. But are they right? In Loyalty Myths, renowned authors from one of the world’s premier business research firms reveal the ugly truth about customer loyalty — almost everything you’ve been told about it is wrong! To set things straight, the authors critique 53 of the most common beliefs about customer loyalty and debunk them fully with hard science and even harder data

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  • Image of Bag the Elephant!
    Image of Bag the Elephant!

    How to Win and Keep Big Customers

    by Steve Kaplan

    If you are the owner of a small or medium-sized business, Bag the Elephant! will show you how to find the big company (or “Elephant”) that is right for your business and business needs, navigate your way through huge companies, identify and secure internal champions, build strong alliances, and position your selling approach for maximum effectiveness. Are you afraid that your company’s culture won’t be a good match for an Elephant’s culture? Business expert Steve Kaplan explains how to align the

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  • Image of The 360 Degree Leader
    Image of The 360 Degree Leader

    Developing Your Influence from Anywhere in the Organization

    by John C. Maxwell

    According to leadership expert John Maxwell, you can learn to develop your influence from wherever you are in the organization by becoming a 360-degree leader. You can learn to lead up, lead across and lead down. He writes that only 360-degree leaders influence people at every level of the organization, and by helping others, they help themselves. In The 360 Degree Leader, Maxwell explains that becoming a 360-degree leader is within the reach of anyone who possesses average or better...

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