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  • Image of Impossible to Ignore
    Image of Impossible to Ignore

    Creating Memorable Content to Influence Decisions

    by Carmen Simon

    In Impossible to Ignore, Carmen Simon shows you how to execute a proven three-step plan for persuasion: create cues that attract attention and connect with your audience’s needs; use memory-influencing variables to control what your audience remembers; and turn today’s intentions into tomorrow’s actions.

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  • Image of Matter
    Image of Matter

    Move Beyond the Competition, Create More Value and Become the Obvious Choice

    by Peter Sheahan, Julie Williamson

    In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value - your edge of disruption - at the intersection of old and new, where your existing profits, reach and reputation enable you to create the markets of the future.

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  • Image of Smartcuts
    Image of Smartcuts

    How Hackers, Innovators, and Icons Accelerate Success

    by Shane Snow

    In Smartcuts, Shane Snow shatters common wisdom about success, revealing how conventions like “paying dues” prevent progress, why kids shouldn’t learn times tables, and how, paradoxically, it’s easier to build a huge business than a small one.

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  • Image of Bridging the Boomer-Xer Gap
    Image of Bridging the Boomer-Xer Gap

    Creating Authentic Teams for High Performance at Work

    by Danilo Sirias, Hank Karp, Connie Fuller

    Today’s workplaces are dominated by two generational groups: Baby Boomers and Generation Xers. The Boomers now hold top management and policy-making positions, while the younger Xers have just recently entered the world of work. Unfortunately, both groups view each other with suspicion. Boomers tend to believe the stereotype that Xers are slackers, loners, and self-absorbed. Xers think Boomers are incapable of adapting to technological and social change. Both stereotypes are false, and those who

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  • Image of Leading Quietly
    Image of Leading Quietly

    An Unorthodox Guide to Doing the Right Thing

    by Joseph Badaracco

    Every profession and walk of life has its great figures, leaders and heroes, people who are exalted for their achievements and treated as role models. Yet, in day-to-day life, we often find that the most effective leaders are rarely public heroes; they maintain a low profile, yet they do what is right (for themselves and their organizations) inconspicuously and without casualties. These are the "quiet leaders" Joseph L. Badaracco, Jr. studies and celebrates in his book. Through four years of res

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  • Image of The Contrarian’s Guide to Leadership
    Image of The Contrarian’s Guide to Leadership

    by Steven B. Sample

    Steven Sample, president of the University of Southern California (USC), has the leadership skills that have helped the school to receive international recognition as a successfully growing organization. In his book, Sample has compiled the skills and tactics required by leaders who want to improve their organizations and their ability to lead. His unconventional approach to leadership offers a plethora of new ideas about making better decisions, using time wisely, picking top staffers, reading

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  • Image of Slack
    Image of Slack

    Getting Past Burnout, Busywork, and the Myth of Total Efficiency

    by Tom DeMarco

    If you think that getting your employees to rapidly move between tasks is making your organization more effective and productive, think again. Efficiency expert Tom DeMarco challenges many of the most popular management theories by demonstrating how they are inappropriate for today’s knowledge-worker-based economy. In Slack, he shows companies how constant overtime and aggressive schedules work against their effectiveness and their ability to compete in the global marketplace. For organ

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  • Image of Speed Review: New Ideas About New Ideas
    Image of Speed Review: New Ideas About New Ideas

    Insights on Creativity from the World's Leading Innovators

    by Shira White

    Perseus, 336 pages

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