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  • Image of Impossible to Ignore
    Image of Impossible to Ignore

    Creating Memorable Content to Influence Decisions

    by Carmen Simon

    In Impossible to Ignore, Carmen Simon shows you how to execute a proven three-step plan for persuasion: create cues that attract attention and connect with your audience’s needs; use memory-influencing variables to control what your audience remembers; and turn today’s intentions into tomorrow’s actions.

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  • Image of Matter
    Image of Matter

    Move Beyond the Competition, Create More Value and Become the Obvious Choice

    by Peter Sheahan, Julie Williamson

    In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value - your edge of disruption - at the intersection of old and new, where your existing profits, reach and reputation enable you to create the markets of the future.

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  • Image of Smartcuts
    Image of Smartcuts

    How Hackers, Innovators, and Icons Accelerate Success

    by Shane Snow

    In Smartcuts, Shane Snow shatters common wisdom about success, revealing how conventions like “paying dues” prevent progress, why kids shouldn’t learn times tables, and how, paradoxically, it’s easier to build a huge business than a small one.

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  • Image of The Black Swan
    Image of The Black Swan

    The Impact of the Highly Improbable

    by Nassim Nicholas Taleb

    A Soundview Featured Book Review
    According to Taleb, regardless of what we know from history, a single improbable event can change everything we think about the world. Taleb calls these improbable events Black Swans.

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  • Image of The Age of Speed
    Image of The Age of Speed

    A Strategy for Thriving in a More-Faster-Now World

    by Vince Poscente

    In a time starved era, you need to stop listening to everyone who tells you to slow down, and begin paying attention to authors like Poscente who give you the necessary tools to get ahead of the rush once and for all. The author illustrates why harnessing the power of speed is the ultimate solution for those seeking less stress, less busyness and more balance, while providing the reader with case studies gleaned from successful companies such as Geico, Netflix and Nintendo.

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  • Image of The New Boss
    Image of The New Boss

    How to Survive the First 100 Days

    by Peter Fischer

    Translated from German and published for the first time in English, The New Boss provides a thorough guide for newly appointed senior managers and executives to make a successful transition into their new leadership roles. Fischer covered all the bases, illuminating the seven building blocks of an accomplished transition, as well as case studies spelling out nearly every possible leadership transition.

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  • Image of The Leader In You
    Image of The Leader In You

    How to Win Friends, Influence People, and Succeed in a Changing World

    by Dale Carnegie

    Dale Carnegie’s timeless principles, based on all-new material and fresh insights, will help you get along with others and move ahead. Learn to lead, motivate, communicate, set goals, and more. All are sure routes to per­sonal success.

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