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  • Image of Impossible to Ignore
    Image of Impossible to Ignore

    Creating Memorable Content to Influence Decisions

    by Carmen Simon

    In Impossible to Ignore, Carmen Simon shows you how to execute a proven three-step plan for persuasion: create cues that attract attention and connect with your audience’s needs; use memory-influencing variables to control what your audience remembers; and turn today’s intentions into tomorrow’s actions.

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  • Image of Matter
    Image of Matter

    Move Beyond the Competition, Create More Value and Become the Obvious Choice

    by Peter Sheahan, Julie Williamson

    In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value - your edge of disruption - at the intersection of old and new, where your existing profits, reach and reputation enable you to create the markets of the future.

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  • Image of Smartcuts
    Image of Smartcuts

    How Hackers, Innovators, and Icons Accelerate Success

    by Shane Snow

    In Smartcuts, Shane Snow shatters common wisdom about success, revealing how conventions like “paying dues” prevent progress, why kids shouldn’t learn times tables, and how, paradoxically, it’s easier to build a huge business than a small one.

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  • Image of First Things First
    Image of First Things First

    To Live, to Love, to Learn, to Leave a Legacy

    by Stephen R. Covey, Rebecca R. Merrill, A Roger Merrill

    From the author of The 7 Habits of Highly Effective People comes this bestselling guide to sanity and satisfaction in today’s too-fast world. Covey and his associates spell out six steps to achieving your principle-centered goals. Along the way you’ll learn to overcome the tyranny of urgency, connect with your mission, identify your roles, exercise integrity and, in the end, become the person you know you can be.

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  • Image of How To Use Financial Statements
    Image of How To Use Financial Statements

    A Guide to Understanding the Numbers

    by James Bandler

    No need to fear balance sheets, income statements, or cash-flow statements. Bandler de­mystifies these and explains how to value assets and use financial ratios.

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  • Image of Manufacturing 2000
    Image of Manufacturing 2000

    by William Duncan

    Technological visionary William Duncan outlines the problems and the opportunities facing manufacturers and offers many ways to take advantage of both. Embrace the future now, says Duncan, or you most likely won’t be around in ten years. Look for more rapid product development, more responsive manufacturing.

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  • Image of The Leader In You
    Image of The Leader In You

    How to Win Friends, Influence People, and Succeed in a Changing World

    by Dale Carnegie

    Dale Carnegie’s timeless principles, based on all-new material and fresh insights, will help you get along with others and move ahead. Learn to lead, motivate, communicate, set goals, and more. All are sure routes to per­sonal success.

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