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  • Image of Impossible to Ignore
    Image of Impossible to Ignore

    Creating Memorable Content to Influence Decisions

    by Carmen Simon

    In Impossible to Ignore, Carmen Simon shows you how to execute a proven three-step plan for persuasion: create cues that attract attention and connect with your audience’s needs; use memory-influencing variables to control what your audience remembers; and turn today’s intentions into tomorrow’s actions.

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  • Image of Matter
    Image of Matter

    Move Beyond the Competition, Create More Value and Become the Obvious Choice

    by Peter Sheahan, Julie Williamson

    In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value - your edge of disruption - at the intersection of old and new, where your existing profits, reach and reputation enable you to create the markets of the future.

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  • Image of Smartcuts
    Image of Smartcuts

    How Hackers, Innovators, and Icons Accelerate Success

    by Shane Snow

    In Smartcuts, Shane Snow shatters common wisdom about success, revealing how conventions like “paying dues” prevent progress, why kids shouldn’t learn times tables, and how, paradoxically, it’s easier to build a huge business than a small one.

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  • Image of The Leader In You
    Image of The Leader In You

    How to Win Friends, Influence People, and Succeed in a Changing World

    by Dale Carnegie

    Dale Carnegie’s timeless principles, based on all-new material and fresh insights, will help you get along with others and move ahead. Learn to lead, motivate, communicate, set goals, and more. All are sure routes to per­sonal success.

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  • Image of The Race Without A Finish Line
    Image of The Race Without A Finish Line

    America's Quest for Total Quality

    by Jerome Finnigan, Warren Schmidt

    This summary, an overview of Total Quality Management, discusses TQM.s strengths and how to use them to restructure your company. Don't miss the examples from Baldrige Award winners.

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  • Image of The Great Game of Business
    Image of The Great Game of Business

    by Jack Stack

    Stack bought a business on the verge of bankruptcy and turned it around by opening the books and offering employees a piece of the action. These methods will boost the results of any company.

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  • Image of The New Leaders
    Image of The New Leaders

    Leadership Diversity in America

    by Ann Morrison

    Does your company have women and minorities in leadership positions? If not, you're losing an advantage to your competitors. Use these tested methods to increase diversity.

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