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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of The Spirit to Serve
    Image of The Spirit to Serve

    Marriott's Way

    by Kathi Ann Brown, JW Marriott

    Bill Marriott explains the management methods that have made the giant Marriott empire such a success. Try them. They sound so simple, but they're the reasons for the growth of this hotel and resort firm.

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  • Image of The New Battle over Workplace Privacy
    Image of The New Battle over Workplace Privacy

    Safe Practices to Minimize Conflict, Confusion and Litigation

    by William Hubbartt

    Here are practical solutions to all to common business problems in the workplace: thefts, workplace violence, and fast-changing employee rights. Learn, too, where you stand on your employees' use of the Internet. (It can be dangerous for you.)

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  • Image of The Bad Attitude Survival Guide
    Image of The Bad Attitude Survival Guide

    Essential Tools for Managers

    by Harry Chambers

    You know these employees, those with bad attitudes, poor performance records, and resistance to change. It's time to call a halt. First, uncover the root causes, such as resentment and low self-esteem. Then use this method to overcome the resistance you will face.

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  • Image of Managing For The Future
    Image of Managing For The Future

    by Peter F. Drucker

    Learn which gauges indicate peak corporate performance, how to manage R and D profitably and ways to cut costs.

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  • Image of You've Got To Be Believed To Be Heard
    Image of You've Got To Be Believed To Be Heard

    The Complete Book of Speaking ... In Business and in Life!

    by Bert Decker

    A master communicator shows you how to appeal to a listener’s emotions to gain immediate acceptance for your message, product or idea. Leaders, public speakers and salespeople will benefit.

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