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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Identity Is Destiny
    Image of Identity Is Destiny

    Leadership and the Roots of Value Creation

    by Laurence Ackerman

    The true strength of an organization is reflected in its identity — the traits and actions that make it a unique being. In this summary, Ackerman presents the eight laws of identity and provide a strategic framework for creating value.

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  • Image of The Arc of Ambition
    Image of The Arc of Ambition

    Defining the Leadership Journey

    by Nitin Nohria, Jim Champy

    Authors Champy, former head of CSC Index and co-author of Reengineering the Corporation, and Nitin Nohria, a professor of business administration at the Harvard Business School, believe that ambition is the lifeblood of human achievement. In this summary, they cover the different stages of ambition, and how each stage can lead to great things for you and your company.

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  • Image of Value Nets
    Image of Value Nets

    Breaking the Supply Chain to Unlock Hidden Profits

    by Joseph Martha, David Bovet

    Consultants Bovet and Martha demonstrate how to turn supply chains into value-creating “value nets” by building a radical new business design for your company. Step-by-step, this informative work covers the five elements of the new design: value proposition, scope, profit, strategic control and execution.

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  • Image of Managing For The Future
    Image of Managing For The Future

    by Peter F. Drucker

    Learn which gauges indicate peak corporate performance, how to manage R and D profitably and ways to cut costs.

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  • Image of You've Got To Be Believed To Be Heard
    Image of You've Got To Be Believed To Be Heard

    The Complete Book of Speaking ... In Business and in Life!

    by Bert Decker

    A master communicator shows you how to appeal to a listener’s emotions to gain immediate acceptance for your message, product or idea. Leaders, public speakers and salespeople will benefit.

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  • Image of The Deming Management Method
    Image of The Deming Management Method

    by Mary Walton

    Try the management methods Dr. W. Edwards Deming used to help the Japanese lift themselves out of a postwar depression to a dominant position in world trade. A “must read.”

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