Book Summaries

Our entire archive of Soundview Executive Book Summaries®.

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  • Image of Speed Review: Originals
    Image of Speed Review: Originals

    How Non-Conformists Move the World

    by Adam Grant

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  • Image of Data-ism
    Image of Data-ism

    The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else

    by Steve Lohr

    New York Times reporter Steve Lohr explains how big-data technology has its benefits and its drawbacks, which raises questions about the wider implications for everyone. Lohr lends insight into what’s ahead, suggesting that individuals and organizations will need to exploit, protect and manage data to stay competitive.

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  • Image of Speed Review: The Reputation Economy
    Image of Speed Review: The Reputation Economy

    How to Optimize Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset

    by David Thompson, Michael Fertik

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  • Image of Speed Review: The Innovators
    Image of Speed Review: The Innovators

    How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution

    by Walter Isaacson

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  • Image of Speed Review: Mobile Influence
    Image of Speed Review: Mobile Influence

    The New Power of the Consumer

    by Chuck Martin

    Palgrave Macmillan, 246 pages

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  • Image of Speed Review: People Analytics
    Image of Speed Review: People Analytics

    How Social Sensing Technology Will Transform Business and What It Tells Us about the Future of Work

    by Ben Waber

    FT Press, 220 pages

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  • Image of Enterprise 2.0
    Image of Enterprise 2.0

    New Collaborative Tools for Your Organization's Toughest Challenges

    by Andrew McAfee

    A Soundview Featured Book Review
    One of the first business books to tackle Web 2.0, McAfee's treatise on the next wave of social technology remains a good read for its overall business arguments. This Featured Book Review is intended for any executive that wants to learn the business applications of the social technology tools that captivate his or her employees and customers alike. There's little doubt that hours are being spent interacting with this technology. McAfee helps executives put

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  • Image of Viral Loop
    Image of Viral Loop

    From Facebook to Twitter, How Today’s Smartest Businesses Grow Themselves

    by Adam L. Penenberg

    Many of the most successful Web 2.0 companies, including MySpace, YouTube, eBay and Twitter are prime examples of what journalist Adam Penenberg calls a “viral loop” –– to use it, you have to spread it. All kinds of businesses –– from the smallest start-ups to nonprofit organizations to the biggest multinational corporations –– can use the paradigm-busting power of viral loops to enable their business through technology.

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  • Image of Trust Agents
    Image of Trust Agents

    Using the Web to Build Influence, Improve Reputation and Earn Trust

    by Chris Brogan, Julien Smith

    Trust agents aren’t necessarily marketers or salespeople; they’re digitally savvy people who use the Web to humanize businesses using transparency, honesty, and genuine relationships. As a result, they wield enough online influence to build up or bring down a business’s reputation. This book will show you how to build profitable relationships with trust agents, or become one yourself.

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