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  • Image of What the Customer Wants You to Know
    Image of What the Customer Wants You to Know

    How Everybody Needs to Think Differently About Sales

    by Ram Charan

    More than ever these days, the sales process tends to be a war about price. But there's a better way to think about sales, says best-selling author Ram Charan. Charan defines this new approach to selling as value creation selling (VCS), which he says is radical but nonetheless practical. VCS differentiates you from the competition, paving the way to better pricing, better margins and higher revenue growth built on win-win relationships that deepen over time.

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  • Image of StrikingItRich.com
    Image of StrikingItRich.com

    Profiles of 23 Incredibly Successful Web Sites...That You've Probably Never Heard Of!

    by Jaclyn Easton

    If the returns from your Web site are less than expected, let Easton give you valuable pointers that will boost your site profits. She suggests ways to attract customers, give them choices, and get them to buy. Most helpful, she checked on more than 200 companies to learn how they make money, then tells you what you can learn from them. A very helpful feature is to visit some of the sites she profiles, to see for yourself how they do it.

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  • Image of Soaring with the Phoenix
    Image of Soaring with the Phoenix

    Renewing the Vision, Reviving the Spirit, and Re-Creating the Success of Your Company

    by Jerre Stead, James Belasco

    Belasco and Stead spell out a step-by-step way to renew your company. You will learn to be a Phoenix leader, lifting your company from the ashes of its past and preparing it to soar. Here's a sample of the authors' thinking: "We are all connected to vast networks of customers; to be successful, we must create success for these customers." Summing up, the authors tell you not to try to change the present. Instead, create the future.

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  • Image of Listening to Conflict
    Image of Listening to Conflict

    Finding Constructive Solutions to Workplace Disputes

    by Erik Van Slyke

    This will prepare you to resolve those disruptive disputes in your company. You will learn to listen -- and hear what people don't say as well as say. You will discover what sets you off in anger and how to change this behavior. Finally, you'll understand what to do if you can't reach a constructive resolution to a dispute.

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