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  • Image of What the Customer Wants You to Know
    Image of What the Customer Wants You to Know

    How Everybody Needs to Think Differently About Sales

    by Ram Charan

    More than ever these days, the sales process tends to be a war about price. But there's a better way to think about sales, says best-selling author Ram Charan. Charan defines this new approach to selling as value creation selling (VCS), which he says is radical but nonetheless practical. VCS differentiates you from the competition, paving the way to better pricing, better margins and higher revenue growth built on win-win relationships that deepen over time.

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  • Image of Better Change
    Image of Better Change

    Best Practices for Transforming Your Organization

    by Price Waterhouse

    It’s no secret that change programs like re­engineering or TQM frequently falter. Price Waterhouse’s change experts show how to succeed in the long term.

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  • Image of Small-Business Management Guide
    Image of Small-Business Management Guide

    Advice from the Brass-Tacks Entrepreneur

    by Jim Schell

    Schell knows where the entrepreneurial potholes lie. Learn how to hire right, plan and provide direction, motivate, and inspire.

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