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  • Image of The Quest For Global Dominance
    Image of The Quest For Global Dominance

    Transforming Global Presence into Global Competitive Advantage

    by Vijay Govindarajan, Anil K. Gupta

    Worldwide market opportunities are available and the authors say that establishing a global presence is not enough. Describing how a global mindset is necessary to rethink who target customers are and what value should be delivered to them, The Quest for Global Dominance explains howcompanies can identify and develop the opportunities for value creation to gain competitive advantage.

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  • Image of The War For Talent
    Image of The War For Talent

    by Ed Michaels, Beth Axelrod, Helen Handfield-Jones

    The authors say employers must develop talent through the efforts of every leader in a company. These efforts must address people management with as much effort and commitment as a company puts into its customer management. Their book shows organizations how to take a proactive approach to recruitment and make talent development part of the company’s goals, as well as how to differentiate the best and brightest from low- to mid-level performers.

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  • Image of Stress for Success
    Image of Stress for Success

    by James Loehr

    Don't moan about stress; make it work for you. Here's an optimistic, productive approach to a growing problem in industry.

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  • Image of Intellectual Capital
    Image of Intellectual Capital

    The New Wealth of Organizations

    by Thomas Stewart

    Stewart says too many firms today think only of physical and financial assets. They ignore their intellectual capital, the talents of their employees, their information about customers and suppliers, their patents. He will show you how to evaluate them-- and make them grow.

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  • Image of The IBM Way
    Image of The IBM Way

    Insights into the World's Most Successful Marketing Organization

    by Buck Rodgers

    The former top marketing man of IBM tells many an IBM sales secret. Inspirational, too. Must reading for anyone in sales.

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