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  • Image of The Art of Woo
    Image of The Art of Woo

    Using Strategic Persuasion to Sell Your Ideas

    by G Richard Shell, Mario Moussa

    According to Shell and Moussa, “Woo” is the ability to win people over to your ideas without coercion, using relationship-based emotionally intelligent persuasion. It’s the secret of success with colleagues, clients and customers. The Art of Woo shows readers how this ability can strengthen their persuasion skills in every aspect of their lives by using the four-step Woo process — a repeatable strategy that translates ideas into reality.

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  • Image of The Soul of the Corporation
    Image of The Soul of the Corporation

    How to Manage the Identity of Your Company

    by John Kimberly, Hamid Bouchikhi

    Drawing on real-life stories from the world’s most prominent companies, The Soul of the Corporation shows how identity can be an extraordinarily valuable asset — and how, if not managed properly, it can become a huge liability. Discover how your firm’s identity is related to — and different from — its organizational culture, brand positioning and reputation. Learn how to manage the unconscious shared beliefs that give your organization coherence.

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  • Image of Strategic Partnerships
    Image of Strategic Partnerships

    An Entrepreneur's Guide to Joint Ventures and Alliances

    by Robert Wallace

    One of the strategies that experts consistently find to be among the most powerful for putting an entrepreneurial company on the path toward economic well-being is the use of joint ventures and strategic partnerships. Author, consultant and educator Robert L. Wallace has studied the habits and practices of entrepreneurs and, in Strategic Partnerships, he shares how entrepreneurial organizations can best leverage their respective strengths, minimize their weaknesses, and pool their ...

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  • Image of Ideas Are Free
    Image of Ideas Are Free

    How the Idea Revolution Is Liberating People and Transforming Organizations

    by Alan Robinson, Dean Schroeder

    Simple ideas can save time, effort and money. They can also lead to entirely new ways of doing business. Alan G. Robinson, an award-winning author, educator and consultant, and Dean M. Schroeder, the founder of two companies and a business professor, have written Ideas Are Free to show managers how to access the many ideas of their employees and turn them into competitive advantage. Through extensive research and work with more than 300 companies in dozens of industries, the authors exp

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  • Image of Crucial Confrontations
    Image of Crucial Confrontations

    Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior

    by Al Switzler, Kerry Patterson, Ron McMillan, Joseph Grenny

    Mastering crucial confrontations requires a specific skill set. In Crucial Confrontations, consultant Kerry Patterson and executive coach Joseph Grenny join forces with their fellow researchers and trainers Ron McMillan and Al Switzler to help others develop the skills it takes to resolve the most pressing problems, including quality violations, safety infractions, cost-cutting mistakes, and medical errors. The authors write that their research shows that most organizations are ...

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  • Image of What Losing Taught Me About Winning
    Image of What Losing Taught Me About Winning

    by Fran Tarkenton

    Go into a huddle with this football star turned entrepreneur. Learn to produce a profitable home-based business.

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  • Image of Trust in the Balance
    Image of Trust in the Balance

    Building Successful Organizations on Results, Integrity, and Concern

    by Robert Bruce Shaw

    Trust is what makes relationships work. Here's the way to design and operate an organization having high trust. Top leadership backing is essential.

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