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  • Image of The Customer-Centered Enterprise
    Image of The Customer-Centered Enterprise

    How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First

    by Harvey Thompson

    If you are going to succeed in business today, you have no choice but to become customer-centered. This summary teaches you exactly what steps you need to take to become customer-centered, and explains what leaders in the field have done to change their focus and vision from an internally driven idea of what the customer wants to an outside-in vision of what the customer wants.

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  • Image of Blown to Bits
    Image of Blown to Bits

    How the New Economics of Information Transforms Strategy

    by Philip Evans, Thomas S. Wurster

    Authors Evans and Wurster maintain that the central tenets of traditional business strategy have been “blown up” by the Internet, eliminating both borders and barriers long taken for granted as part of doing business, as well has hastening the development of standards and common connectivity for many years to come. They focus on several key pieces of what they call the “new economics of information,” including richness and reach, deconstruction, and disintermediation.

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  • Image of The Manager's Balancing Act
    Image of The Manager's Balancing Act

    by Florence Stone

    The "act" is trying to balance traditional methods with new management theories. Solid advice will keep you from stumbling.

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  • Image of Personal Magnetism
    Image of Personal Magnetism

    Discover Your own Charisma and Learn to Charm, Inspire, and Influence Others

    by Andrew DuBrin

    You can strengthen this valuable asset, your personal magnetism, and improve your contacts with people. Here is the way.

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  • Image of The Living Company
    Image of The Living Company

    by Arie DeGeus

    Learn what characteristics will promise longevity for your firm. De Geus found out, and his findings could add decades to the life of your corporation. Valuable for planning.

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