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  • Image of The Giants of Sales
    Image of The Giants of Sales

    What Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard Can Teach You About Real Sales Success

    by Tom Sant

    Sales theories come and sales theories go, but nothing beats learning from the original masters. The Giants of Sales introduces readers to the techniques developed by four legendary sales giants – Dale Carnegie, John Patterson, Elmer Wheeler and Joe Girard – and offers concrete examples of how they still work in the 21st century.

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  • Image of Small Giants
    Image of Small Giants

    Companies that Choose to be Great Instead of Big

    by Bo Burlingham

    Most books about successful businesses focus on public companies. But Inc. magazine Editor Bo Burlingham focuses on privately held companies marching to the beat of a different drum. In Small Giants, he profiles 14 of the best, including Anchor Brewing, CitiStorage, Clif Bar Inc., Righteous Babe Records, Reel Precision Manufacturing and Zingerman’s Community of Businesses. Burlingham takes readers inside these companies to determine the elusive “mojo” that makes them great.

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  • Image of Dealing with Darwin
    Image of Dealing with Darwin

    How Great Companies Innovate at Every Phase of Their Evolution

    by Geoffrey A. Moore

    The Darwinian struggle to deliver profitable products and services ensues as competitive advantage gaps narrow. Geoffrey A. Moore, author of Crossing the Chasm and Inside the Tornado, looks at the challenges faced by today’s companies in this struggle. Moore gives advice to managers and leaders who need to understand their company’s role in its market ecosystem, along with what kind of differentiation will be most rewarded in the marketplace.

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  • Image of Managing For The Future
    Image of Managing For The Future

    by Peter F. Drucker

    Learn which gauges indicate peak corporate performance, how to manage R and D profitably and ways to cut costs.

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  • Image of You've Got To Be Believed To Be Heard
    Image of You've Got To Be Believed To Be Heard

    The Complete Book of Speaking ... In Business and in Life!

    by Bert Decker

    A master communicator shows you how to appeal to a listener’s emotions to gain immediate acceptance for your message, product or idea. Leaders, public speakers and salespeople will benefit.

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