Winning the Brain Game

Winning the Brain Game

Winning the Brain Game

Fixing the 7 Fatal Flaws of Thinking

by Matthew May

In Winning the Brain Game, author and creative strategist Matthew E. May explains these and other “fatal flaws” of thinking, revealing seven observable problem-solving patterns that can block our best thinking. Calling on modern neuroscience and psychology to help explain the seven fatal flaws, May draws insights from some of the world’s most innovative thinkers. He then blends in a super-curated, field-tested set of “fixes” proven through hundreds of creative sessions to raise our thinking game to a more mindful level. Regardless of the playing field, mindful thinking is the new competitive advantage, and the seven fixes are a magic set of tools for achieving it. Winning the Brain Game will lead you to better decision-making, higher levels of creativity, clearer strategies and overall success in business, work and life.

What You'll Learn

  • The seven fatal flaws of thinking and the fix for each one.
  • The importance of reframing and generating the right questions.
  • Concrete ideas and strategies for practicing each cure.
  • How neuroscience can help solve problems.
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