Rainmaking Conversations

Rainmaking Conversations

Rainmaking Conversations

Influence, Persuade, and Sell in Any Situation

by Mike Schultz & John E. Doerr

Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account. Rainmaking Conversations offers a research-based, field-tested, and practical selling approach that will help you master the art of the sales conversation.

What You'll Learn

In this summary of Rainmaking Conversations, you will learn:

  • How to build rapport and trust with potential clients from the first contact.
  • How to uncover the full set of prospect and customer needs.
  • How to see the real need behind client challenges.
  • How to understand and communicate your value proposition.
  • How the Five Whys can help you find the underlying cause of a problem.
  • How to overcome all types of objections and move toward the close.
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