Laurence Ackerman

Laurence Ackerman


Laurence D. Ackerman is senior
vice-president at Siegel & Gale, an international strategic brand
management consulting firm specializing in business transformation. He
has written widely about corporate identity, and his articles have
appeared in the Journal of Business Strategy, Leaders Across the Board,
Focus on Change Management, and the American Management
Association’s Management Review.

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Products Featuring this Author

  • Image of Identity Is Destiny

    Identity Is Destiny

    By Laurence Ackerman
    Item #: 2218
    The true strength of an organization is reflected in its identity — the traits and actions that make it a unique being. In this summary, Ackerman presents the eight laws of identity and provide a strategic framework for creating value.
    From: $9.00
    Buy Now!

Other Books by this Author