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Seth Godin writes the most popular marketing blog in the world; is the author of the best-selling marketing books of the last decade; speaks to large groups on marketing, new media and what's next; and is the founder of Squidoo.com, a fast-growing recommendation Web site.
Godin is author of nine books that have been best-sellers around the world and changed the way people think about marketing, change and work. His books have been translated into more than 20 languages, and his e-books are among the most popular ever published. He is responsible for many words in the marketer's vocabulary, including permission marketing, ideaviruses, purple cows, the dip and sneezers. His irrepressible speaking style and no-holds-barred blog have helped him create a large following around the world.
Godin is a renowned speaker as well. He was recently chosen as one of "21 Speakers for the Next Century" by Successful Meetings and is consistently rated among the very best speakers by the audiences he addresses.
Godin was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998. Godin worked as vice president of direct marketing at Yahoo! before leaving to become a full-time speaker, writer and blogger.
He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by BusinessWeek.
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By Seth Godin