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  • Image of SmartTips® Marketing Collection
    Image of SmartTips® Marketing Collection

    This collection of 11 SmartTips videos covers the latest in marketing and customer service strategies in a quick, 3 to 5 minute format.

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  • Image of SmartTips: 5 Target Market Strategies
    Image of SmartTips: 5 Target Market Strategies

    Market segmentation helps you figure out just who your markets really are: young, old, rich, poor, rural, urban, and so forth. Target market strategies help you decide which markets are most likely to be profitable for you. In this SmartTips video, we look at five different target market strategies.

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  • Image of SmartTips: 5 Challenges For Global Leaders
    Image of SmartTips: 5 Challenges For Global Leaders

    Global operations present a number of challenges that differ from those faced in any one location. Business leaders must be ready to address these complex issues responsibly and quickly in order to survive. In this SmartTips video, we'll look at five challenges for global leaders.

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  • Image of SmartTips: 4 Ways To Increase Your Influence
    Image of SmartTips: 4 Ways To Increase Your Influence

    One of the most essential skills of any leader is the ability to influence others by shaping their opinions and inspiring their actions. For some, influencing others comes naturally. For others, it may require a bit more effort. In this SmartTips video, we look at four ways to increase your influence.

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  • Image of SmartTips: Generating Buy-In For Your Idea
    Image of SmartTips: Generating Buy-In For Your Idea

    Have a great idea that is sure to help out the company you work for? This SmartTips video gives you tips on how to perfect your idea and prepare for any questions that your boss may throw at you.

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  • Image of SmartTips: The Flexibility Factor
    Image of SmartTips: The Flexibility Factor

    The ability to be flexible is a characteristic that bosses count on and appreciate in their workforce. When changes must be made, it will be to your benefit if you can cooperate and adjust quickly. This SmartTips video looks at how to become more adaptable and develop flexibility.

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  • Image of SmartTips: 7 Traits of A Global Leader
    Image of SmartTips: 7 Traits of A Global Leader

    Global leadership is in the news every day. Every major corporation works internationally, and many work in multiple countries at the same time. In this SmartTips video, we look at the 7 traits which describe a person who can succeed in the global arena.

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  • Image of SmartTips: 5 Tips For A Successful Global Business
    Image of SmartTips: 5 Tips For A Successful Global Business

    Not all global companies are successful. Some simply don’t have what it takes to manage across multiple cultures, distribution systems, laws, and tax structures. In this SmartTips video, we look closely at some of the approaches taken by the most successful multinational corporations.

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  • Image of SmartTips: How To Recover From A Mistake
    Image of SmartTips: How To Recover From A Mistake

    The important thing to realize about making a mistake is that you can learn from it. By accepting that mistakes can make you better at what you do, you will learn how to "fail forward." This SmartTips video takes the optimistic approach to evaluating mistakes and shows you how to get back on track.

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