Strategic Management Vol. II

A radically new world is taking shape from the ashes of yesterday’s nation-based economic world. To succeed, you must act on the global stage, leveraging radically new drivers of economic power and growth. In The Next Global Stage, legendary business strategist Kenichi Ohmae synthesizes today’s emerging trends into the first coherent view of tomorrow’s global economy — and its implications for politics, business and personal success.

Drawing on real-life stories from the world’s most prominent companies, The Soul of the Corporation shows how identity can be an extraordinarily valuable asset — and how, if not managed properly, it can become a huge liability. Discover how your firm’s identity is related to — and different from — its organizational culture, brand positioning and reputation. Learn how to manage the unconscious shared beliefs that give your organization coherence.

In order to compete in the flat world –– where the rules are constantly changing –– businesses must be willing to embrace a new strategic model. This model needs to allow for the understanding of the evolving work force, the inception of new technologies, and the re-examination of work place structure. Corporate Agility provides the blueprint for this revolutionary move forward.